The Portland Video!

Oh my goodness, there are just not enough words to express how much we adore the video from the Portland workshop. Epic love and thanks to the utterly amazing, inspiring and all round babealious Christina, Marielle & Alie for creating this masterpiece. SO MUCH LOVE…

Photos to follow really soon!

Our next stops are New York and Minneapolis in June and we’d love to see you there. Reserving your spot couldn’t be simpler, but feel free to drop us an email if you have any questions before you book.

Dancing, kissing and all round big cheesy grins,
Kat, Gala & Shauna

Photo & Video: Made U Look Photography

Do You Have The Post-Blogcademy Blues?!

Los Angeles babes… Photo by Caroline Winata!

Hey there, Blogcadettes!

Are you feeling the post-Blogcademy blues like us?  Symptoms may include: sadness, constant reminiscing, a general lack of turquoise, craving of 80’s tunes, putting on every single item from your goodie bag at once to try to recapture some of the magic, etc.!

If you are, here are some ways to bust through the gloom!

  • Reconnect with your fellow classmates (and students from other classes!) in our forum.  If you didn’t join it yet, email us to get an invitation!
  • Better yet, take it offline!  Meet up with your blogging posse in person.  Have regular dates with a handful of blogging babes and see what magic you can make!
  • Write yourself a blogging action plan.  What do you want to achieve in the next week, month, three months, six months, year?  Think about how you want to feel about your blog — then plan accordingly.  Put your list somewhere that you’ll see it every day, like right next to your computer, and start working through it!
  • Listen to this 80’s teen movie playlist and pretend you’re back in class!

We’ll be doing full recaps of both classes soon… And by the way, we’ll be teaching in New York and Minneapolis in June!  Want to join us?!

xo,

Gala, Shauna and Kat.

Attention Los Angeles Blogcadettes!

Greetings from our Hollywood (b)loft! Your intrepid headmistresses are spending today stuffing goodie bags, blowing up ‘B’ balloons, and making notes… But mostly getting super-amped for the Los Angeles class of our world tour, which kicks off tomorrow morning!

As is customary around these parts, here are some quick reminders for all of you future graduates…

The venue is McCaddenSpace Studio, located at 1041 N. McCadden Place, one block east of Highland Avenue and one-half block south of Santa Monica Blvd. Look for a Spanish style building with large trees!

To pack in your school bag:

♥ A notebook, a laptop or an iPad — whatever you’re most comfortable writing on. You’re going to need something to jot down all those ideas and notes!

♥ A pen. Make sure you bring something to write with!

♥ A camera. While we are no longer teaching a technical photography section, the workshop is sure to be packed with many Kodak moments so don’t forget to bring something to capture them with! If you don’t have a camera, don’t worry, the camera on your phone will be totally adequate. Be sure to download Instagram, too, if you’re not using it already!

♥ Snacks and lunch. We’ll be providing delicious zero calorie soda from Zevia for slurping on throughout the day, but feel free to bring some yummies too. There are plenty of places to buy lunch (and green juice!) locally, but if you prefer to bring a packed lunch, there’s a turquoise (of course!) refrigerator you can use.

♥ Business cards… Because you never know who you might meet!

We can’t wait to meet you all, start practicing your #bloggerface now!

Much love from your sunkissed headmistresses,
Kat, Gala & Shauna

Portland, We Are Ready For You!

The goodie bags have been packed, the report cards have been signed, and we are ready to teach up a storm!

A little reminder for those of you coming along tomorrow about what to pack in your school bag:

♥ A notebook, a laptop or an iPad — aka something to write on. You’re going to need something to jot down all those ideas and notes. And make it a biggie… In London we had students who completely filled theirs up!

♥ A pen. Make sure you bring something to write with!

♥ A camera. While we are no longer teaching a technical photography section, the workshop is sure to be packed with many Kodak moments so don’t forget to bring something to capture them with! If you don’t have one, don’t worry, the camera on your phone will be totally adequate.

♥ Snacks and lunch. We’ll be providing easter eggs for munching on throughout the day but feel free to bring your own too. There are plenty of brilliant places to buy lunch locally, but if you prefer to bring a packed lunch, be our guest!

♥ Business cards… Because you never know who you might meet!

We are SO EXCITED to meet you all,

Much love from your enthusiastic headmistresses,
Kat, Gala & Shauna

Yoohoo, Portland!

Yoohoo, Portland! We are in you!

Yep, it’s true! Kat and Gala were reunited at LAX yesterday afternoon, before hopping a quick flight to Portland. The three of us are firmly ensconced at Wolfgang Manor, Shauna’s incredible house from the 1920’s, and we’re having a pretty fabulous time!

Wolfgang Manor is almost entirely pristine white, with an enormous taxidermy bear standing guard in the corner. It strikes a balance between frightening and fabulous! (Don’t worry, I’m sure Ol’ Grizzly will be wearing a flower crown by the end of the week!)

Of course, we haven’t stopped taking photos since we first clapped eyes on one another… Some things never change!

We can’t wait for our live Q&A session this afternoon — you’re tuning in, right?! — and to make some major blogger mischief at The Blogcademy: Portland this weekend! And hey, we can certainly squeeze you in if you’ve put off buying your ticket until the last minute!

Squee!

Kisses,
Gala, Kat and Shauna.

The Blogcademy: Livestream In Portland!

Join us for this event — or get access! — by clicking on the button above. Tickets cost just $7 and you’ll can’t tune in live, don’t worry, you’ll get access to the recording forever!

Much love,
Gala, Kat and Shauna.

Go To The Head Of The Class! Bespoke Bride’s Brilliant Rebranding!

We love our graduates, and we get so excited when we see them implementing changes and giving their sites a major spruce-up!

One of our cutest students (shhh, don’t tell anyone), Jessica Turley, is one half of Bespoke Bride, a kickass blog that helps brides avoid a cliche-ridden, cookie-cutter wedding. When she came to us, Bespoke Bride was very beige and romantic-looking.  It was beautiful, it just wasn’t very Jessica! (This girl is a firecracker!)

Here’s what it looked like when we met Jessica in January… It was beautiful, but it didn’t embody or line up with what Jessica and Emily were doing.

…So you can imagine our surprise and delight when they unveiled their brand new look. We’re in LOVE with it!

First of all, look at that header! It’s so much fun, and makes us think of colourful confetti. Their slogan — Inspired by us, created by you — is perfect. It gives you a great clue to what this dynamic duo can provide!

Their colour scheme is great, so peppy and vibrant, and not the same old thing we’ve already seen done a million times online!

Jessica and Emily have also decided to branch out with their content, giving us peeks of what goes on behind the scenes, showing us what they’re wearing, sharing their travel tips and DIYs. In other words, they’re expanding their scope, which gives us a much richer insight into what these two girls are really about! After all, when it comes to a blog, people come for the information, but they stay for your personality. Jessica and Emily have this in spades, so why not show it off?!

We’re so psyched to see these changes, we think it is such a major upgrade. Head on over to Bespoke Bride to see the transformation for yourself!

Congratulations, babes. You are top of the class!

Love always,

Gala, Shauna and Kat.

The Knot At The Blogcademy, Los Angeles!

We are thrilled to announce that Rebecca Crumley, picture editor at The Knot Magazine, will be doing a very special guest segment at the Los Angeles workshop on Sunday 7th April! Rebecca has a degree in photography and has been the real weddings photo editor for The Knot since 2004.

“I’ve seen the changes from film to digital, Friendster launching the revolution in social networking; blogging, pinterest, all of it!” she says. “While my day-to-day responsibility is picking and photo editing our wedding content, keeping current with technology and blogfeeds are the backbone to my success.”

Clearly this babe knows her stuff!

She will be speaking to the blogcadettes about how to pick the best imagery for their blogs, as well as sharing her insider knowledge on what kinds of photographs really grab a reader’s attention. She will touch on how bloggers can best go about working with magazines, as well as making herself available for some Q&A time!

We are so excited that Rebecca and The Knot have approached us to take part in The Blogcademy, and we just know our students are going to learn so much from her!

Roll on the good times!

Much love (and squealing with excitement and anticipation!),
Kat, Gala and Shauna

So, What’s All This Livestream Business, Then?!

 

Your intrepid headmistresses will be reunited next week, so to celebrate, we’re throwing a little online party… And you’re invited!

At 1pm PST on Wednesday the 27th of March, our Blogcademy Livestream will be coming to you direct from Portland, Oregon!

This is the perfect opportunity to get the skinny on what really goes down at The Blogcademy, because we’ll be answering your questions.  Yes, you’re in charge!  What do you want to know?  We’re at your service!  This livestream will be 100% steered and directed by you.

For example…

  • Do you feel stuck with your blog, or you’re just not sure what to do next?
  • Are you wondering what your niche is?
  • Not sure how to make yourself stand out in a veritable SEA of internet personalities?
  • Are you on the fence about using your blog to make money, or don’t know how to do it?
  • Do you have blogger’s block, suffer from apathy or a crazy lack of inspiration?
  • Are you pulling your hair out because you don’t know how to manage your time?!
  • Would you like to use your blog to support your business… But don’t know how?

The recipe is simple: just buy a ticket, and then let us know your questions!  You can email them or tweet them through, whatever is easiest for you.  We’d be thrilled to answer ’em!

If you’re not sure if The Blogcademy is for you — or if you simply can’t swing the cost of a ticket right now — this livestream is a great taste of what we’re all about.  We will be giggling, telling stories, talking about our blogging experiences and showing you how easy it all can be!

Your ticket gives you access to the recording of our livestream, so if you can’t watch it while it happens, you can see it immediately afterwards… And forever after!

Oh… And I almost forgot to mention that we’re giving away one Blogcademy goodie bag to one lucky viewer!  You’ll get a damn good-looking tote (your pick of L.A. or Portland custom design!), packed to the brim with fabulous things: sparkly bunny ears, jewellery, shoe clips, accessories, and of course, a copy of our Blogcademy magazine!

It’s all pretty sassy, really.  You don’t want to miss out on this!  Click here to buy your ticket!

Can’t wait to (digitally!) see you next week!

Excitedly,

Gala, Kat and Shauna.

Announcing: The Blogcademy World Tour!

This year, The Blogcademy goes truly international. What started out as an experiment exploded into three sold-out classes in New York and London… And now, we’re expanding across the world!

We’re hittin’ the road, Jack! We’ve planned our dates for 2013, and we’ll be kicking up a turquoise tornado in…

Portland
March 30/31st
Cleaners at The Ace Hotel

Los Angeles
April 6/7th
McCadden Photo Studio

Toronto
May 18/19th
Location to be confirmed

Vancouver
May 25/26th
Location to be confirmed

New York City
June 22/23rd
Patina

Minneapolis
June 29/30th
Location to be confirmed

London
September 7/8th
Curtain Road Studios

Brisbane
Proudly presented by Tourism & Events Queensland!
November 2/3rd
Bleeding Heart Gallery

Melbourne
November 6/7th
Lightdrop Studios

Auckland
November 9/10th
Generator

As always, we’re offering an earlybird special for the first three days, so be sure to snap up your ticket! (Remember, our first class in London sold out in 24 hours!)

We’re also pleased to announce one scholarship prize for each city. All you need to do is post your entry on our Facebook page up to one month before the date of your chosen event. There is more information about the scholarship at the end of our FAQ!

A lot of you have asked if we’ll ever make The Blogcademy available online, & the answer is no, simply because what makes The Blogcademy so special is the physical bringing together of people. But we appreciate that there are a lot of you who would love to come along and can’t.

For this reason, in Portland, the three of us will be doing a live online Q&A session, in which we’ll answer all your burning blogging questions! It’s the best way we could think of to bring ourselves right into your living room, and address the questions you really want answered.

The Blogcademy: Live Q&A!
Wednesday March 27th 2013
1pm PST / 4pm EST

 

Tickets are $7, and if you can’t watch it live, don’t worry: your ticket gives you access to the recording forever!

While you will have the opportunity to ask questions during the livestream, it’s first come, first served… So please tweet or email us your questions!

Even better than that, we’re giving away a Blogcademy goodie bag to one lucky viewer! Inside, you’ll find some sparkly bunny ears courtesy of Crown And Glory, some treats from IF Ladies, awesome shoe clips from Head Full Of Feathers, jewellery from Moorea Seal and so much more… You’ll even get your very own copy of the exclusive workshop magazine, which is packed full of inspirational articles and activities to get you and your blog in tip-top shape! Everyone who buys a ticket will be in to win the goodie bag…

Yours giddily!
Gala, Shauna and Kat.

No boredom. No blathering. No bullshit.