Need A Place To Stay In San Francisco?

We absolutely can’t wait to get on the road again: it’s only 34 sleeps until we teach our first class of the year in San Francisco!

It occurred to us that some of you might be at the point of booking your flights, cars or accommodation for the class, and we thought maybe we could help out! If you’re heading to a new city to join us, it can be daunting to try to find accommodation and do all that. So we’ve found a few killer Airbnb listings that we think you’d feel very comfortable in!

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For example, you could stay in a garden cottage! It’s $112 per night, and you’re welcome to wander into the house for a cup of coffee or pot of tea.


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We love the colours and brightness of this apartment in Cole Valley. Clocking in at $125 a night, it’s a much more cost-effective choice than a hotel… And way more cute!

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Chez Paul is a very elegant, mod-style apartment with fantastic architectural details. It’s $189 a night, and accommodates two… So bring a friend!


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If rainbow is more your style, this two-bedroom technicolour apartment will surely make you smile… !

You might find that you just need a quiet place to sleep and decompress. If so, we love the private room option, and there are heaps of choices under $100! You can find ‘em here.

We can’t wait to see you!

Gala, Shauna and Kat.

(Note: we are not affiliated with Airbnb, we are simply huge fans! We almost always use Airbnb when we stay in a foreign city, and we love it.)

Scholarship Reminder!


Here’s a little friendly reminder that we offer one scholarship spot for every city we teach in! Your deadline to get those applications in is 30 days before the class you’re applying for. That means if you want to try for our next workshops in San Francisco and Chicago you have until April 10th and April 17th respectively.

To enter simply pull together a blog post and let us know, in whatever format you like, why you think should win!

You could draw a picture, make a video, create an animated gif, start a Facebook campaign, get a tattoo… Anything that your crazy little brain can come up with. Remember: the more creative the better!

Publish your entry on your own blog and then simply post a link to it on our Facebook page.

Good luck everyone!

We Need You!

The Blogcademy | We Need You!

The Blogcademy is on the look out for photographers, décor sponsors and event assistants to help us out during a number of our classes this year.

We are on the hunt for professional photographers to come and shoot our workshops in Vancouver, New York and Auckland, and event assistants for Calgary, Berlin, Amsterdam, Washington DC, Sydney, Melbourne and Auckland. (Check out the dates for each class here!)

If you’d like to be considered, please drop us an email covering your experience. Photographers and décor sponsors, please include a link to your website or portfolio.

Assistant applicants must be local (as you’ll need to take delivery of all the goodie bag items), have past events experience and, ideally, be able to drive.

We will cover your expenses and you’ll get to attend The Blogcademy gratis! If you fit the bill and would like to come and make our workshops truly magical we’d love to hear from you!

Our New About Us Film

While we were all together in Palm Springs recently, we thought it would be the perfect opportunity to film an About Us video. We hope you enjoy it and that it helps to give you more of a feel of what The Blogcademy is all about.

Our 2014 World Tour is continuing to sell at lightening speed. So if you’re still considering whether to book in or not, think fast! Have a look over our course overview, read through our FAQ and nosy at some past Blogcadette testimonials.

Our San Francisco, Chicago, London, Melbourne and Sydney classes are all well over 50% sold and the majority of the other cities are following close behind. If you have any questions or you’d like to speak to us about paying in smaller instalments, simply get in touch!

We can’t wait to hear from you.

A New Way of Learning… Coming soon!


Those of you that followed our adventures while we were in Palm Springs might have had a sneaking suspicion that we weren’t just there to soak up the sunshine. Oh no, your secretive headmistresses were working on a new Blogcademy project!

We can’t tell you exactly what it is just yet, but we know it’s going to be worth the wait. Our new offerings will be launched in the spring and we’ll have much more to share real soon…so watch this space ya hear!?

Live From Palm Springs!

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FX Media

We’ve been in Palm Springs all week and we’re rounding off our time together with a FREE live broadcast today, February 9th, at 11am PST | 2pm EST | 7pm GMT!

To join in the fun simply click play on the video below. If you can’t tune in right now, fret not, the whole thing will be available to watch on YouTube afterwards. Be sure to hit us up with your very best blogging and business questions and we’ll try our very best to answer as many as possible.

We’ll see you soon!

“I Have Finally Found My Tribe!”



Last week, we received this wonderful email from one of our incredible scholarship winners, MJ Valentine.  It was so fantastic that we just had to share it with you.  This is the power of The Blogcademy!

Hi there beautiful Headmistresses,

I’m typing this sitting on the floor in Melbourne airport, after my four most magical days since the Blogcademy back in November. After having only spent two days with the other Blogcadettes last year, I am literally floored by the tremendous love that has grown between us all.

Ashley threw a Blogcadette Roof Top party at her house, just because I was coming to town. We ate glitter-covered cake pops supplied by Michelle, who I was overjoyed to learn has upped the ante on her blog and launched her cupcake business course, which is going global this year. Pearl and I giggled over sex stories and champagne. Lisa came with me to see a stage play in North Melbourne and Brittany and I doubled a sleepover at my hotel with tickets to a burlesque show. I trawled art galleries and ate cupcakes with Millicent and talked iClouding with Lemon.

I am so filled with love and massive, extraordinary happiness for my Blogcadettes. I have never in my life felt such a shocking connection with such a large group of women. It’s been months since I last saw them, but it may as well have been minutes. I know, more than anything else, I have finally found my tribe. And that’s the only thing I’ve ever really wanted.

I can’t express my gratitude to the three of you. If it weren’t for you, I’d be winding up a dull day in the office right about now, feeling miserable and uninspired. It’s so weird – I’m not religious, and yet I feel amazingly, undoubtedly blessed. I’m heading back to Adelaide with the kind of fire in my heart that tears down walls, creates insane art, burns away fear and liberates nations.

I owe everything to you three and I don’t know how I could ever repay you. My Blogcadettes are some of the best people in my life. Thank you, thank you, thank you.

MJ Valentine xxx

Photo by Corey Sleap.

New Dates: London And D.C.! Not To Mention, A Palm Springs Blow-Out!

We are oh so excited to share these three little pieces of news with you!

Firstly, our initial London class (July 22/23) is sold out… So we’ve added a second date!  If you missed your opportunity the first time around, we’ll also be teaching on July 19th and 20th.  Click here to register!

…And we’ve added a second city to our East Coast leg in the Fall.  We’re not just whooping it up in New York City, we’re also coming to Washington D.C. on October 4th and 5th!  We’ve never visited, so be sure to tweet us with everything we must see and gotta do!

Finally, we’re counting down the hours until the three headmistresses are reunited in Palm Springs next month. (It’s our official company retreat, don’t you know?) But since it feels like an age until we’ll see our next batch of blogcadettes, we wanted to bring the party to you… Virtually. On Sunday Feburary 9th, at 11am PST/2pm EST/7pm GMT, we’ll be broadcasting live, probably from the side of a swimming pool, answering your blogging and business questions, drinking champagne, and spreading good vibes. Won’t you join us?

We can’t wait!

Much love,

Gala, Shauna and Kat.

We’re Looking For An Event Coordinator!

Calling all party people! Got an eye for detail? A flair for the dramatic? A yearning to put the “arty” in party? We need you!

The Blogcademy is growing, and we’re looking for someone to help ensure our events are fun, beautiful, and run seamlessly. We’re on the search for an Events Coordinator!

(This is a virtual position, but if you’re based in the USA, we’d love to work with you in person.)

You will be responsible for…
+ Researching and securing a great venue
+ Managing and liaising with sponsors and vendors
+ Coming up with a vision for how the event should look and feel
+ Sourcing any decor items
+ Coordinating with florists, caterers, etc.

In a perfect world, you…
+ Are familiar with The Blogcademy and what we do
+ Have drop-dead style
+ Hold yourself to exceptionally high standards
+ Are a quick and efficient communicator
+ Have events experience (not essential, but preferred)

Right now, we’re looking for someone to help us plan one event. Let’s see how it pans out from there! Pay is commensurate with experience.

To apply, email with an introduction and your résumé. What do you think you can bring to our team? We are less interested in what you have done than what you envision doing for us. Dazzle us with your creative vision!

The deadline for applications is 1st February 2014, and you can click here to download a PDF about the role.

Best of luck, and we can’t wait to hear from you!